Joost gets a boost. Akimbo remains a bimbo.

Yes, it's official: Joost is now going to move out-of-the-box in an effort to catchup with the Internet age.
(Tivo/SlingMedia, for the umpteenth time, please take note..).

Clear sign that their old strategy for providing the P2P living room experience has failed.
But I also think this new move is hot. Sizzling hot.

How? I see two potential next steps for the Joost platform:

1) Browser-based video delivery(....next step, multi-platform/multi-device support)
2) P2p delivery architecture(....next step, P2P Torrential CDN-as-a-Service)

And ubiquitous access + distributed delivery => mass appeal + democratized production(++ cheaper content distribution)
Weren't people looking for the next pioneer in Internet video/the YouTube killer? Well, here it is, taking birth.....

_________________

Oh and you know who's NOT the pioneer it claims to be?
It's these homies out of San Mateo, California...


I'm going to have a button on WeareIndia.TV that says:
As much as we'd like to, we're UNABLE to keep up with the nuances of IE 5.5+. So pretty please, with sugar on top, download Firefox.