Friday, May 2, 2008

WeareIndia.TV: Enough beta-ing around the bush

We had everything we could ask for, and a lot more, from our very short 30-day beta.

I wish I could tell you the exact numbers, but I can't- so in the meanwhile, here are some indicators:

- the average time spent on the site was about 3.5 times as much as the average user spends on YouTube.
- the click-through-rate for advertisements(overlay and banners) was about 7 times the industry norm.
- almost half our traffic came from referring sites, social networks, and the like.


We are now closing out the site for a couple of weeks, to add in enhancements, make some changes, add some new content, and get it ready for a full-blown launch. If you had thoughts/ideas you didn't get a chance to voice already, please free to send us an e-mail(beta@weareindia.tv) and let us know.

To be notified of our official launch, please head on to www.weareindia.tv and subscribe to blog updates via e-mail. We promise not to spam you, and we promise to notify you the instant we're ready to rock and roll.

In the meantime, THANK YOU for a fantastic beta. We are amazed at the response, by your support, and grateful to be here.

With love,
The WeareIndia.TV Team.
(Rifaquat, Harshal, Shashank, Bobby, Monty, Manoj and Preetam)